Larissa Petrova is a highly accomplished and dynamic professional based in Dubai, currently leading the Middle East Consumer and Healthcare Practices and is deeply embedded in the Board Practice at Egon Zehnder. With her extensive executive experience, Larissa plays a pivotal role in driving strategic growth and transformation for both individuals and organisations. She leverages her expertise to guide senior executives and leadership teams through complex challenges, enhancing individual and organisational effectiveness. Larissa brings a unique blend of psychological and business prowess, enabling her to understand and navigate the complexities of human behaviour within professional contexts.
Going through change together with leaders and their organizations is what inspires me the most.
Previously Larissa was a member of the management team in FrieslandCampina and was responsible for all commercial operations of the company in Russia and CIS. She started her career in Unilever Russia-Ukraine-Belorussia, where she held several Director positions, including Key Account Director and Customer & Shopper Marketing Director roles.
A Clinical Psychologist with a commitment to advancing the field of psychology, Larissa holds a Diploma in Clinical Psychoanalysis from the Moscow Serbsky Institute, coupled with a Master’s Degree with Honors in Clinical Psychology from the Russian State Social University. She has also earned a Master’s degree in Psychoanalysis in Business and Executive Coaching from the Moscow Higher School of Economics - INSEAD and holds an MBA from Leti-Lovanium International Business School. Over the years Larissa has obtained various certifications in organisation development, talent assessment and coaching, including Certified Organisational Consultant (CFAR 2021), Practitioner in Systemic Executive Coaching (2021), and Hogan Assessment Certification (2020). In addition to this, she is a Registered Analytic Network Coach (ANC, London, 2018).
Larissa’s multifaceted background blends psychology, business leadership and executive coaching, equipping her with the tools to aid her in her passion to transform senior leaders and their organisations.
