A Bigger Shield and Sharper Sword
In 2023, we discussed how Private Capital firms were becoming household names due to their vast investments and influence on major issues. The need for skilled communications and corporate affairs leadership was emphasized. By 2025, this need has only grown, driven by political shifts and geopolitical changes, necessitating a renewed focus on public and external affairs engagement and strategic communications. Our updated article reflects these changes and their implications for the sector.