The role of the Chief Marketing Officer at the interface between market needs and business strategy.

What can CHROs do to enhance their HR function and take it to the next level? In a bid to answer this tough question we interviewed a number of CHROs at some of the world's leading companies renowned for their best-in-class HR practices.

Once heralded as the seat held by the best storyteller in the company, corporate communications is no longer about amplifying what an organisation wants to say. Social media and vanishing boundaries have exploded the old model. Instead, communications today has a very different focus: to manage the dynamic, two-way conversation between an organisation and its stakeholders.

Now more than ever before the public image of any organization is defined by how its CEO appears in public and personally expresses and embodies its corporate communications. At the same time the challenges facing corporate communications are ever more complex: not only are the requirements in terms of reporting obligations and transparency increasingly stringent but public interest in the CEO as an individual has also grown significantly in recent years.